% of annual sales over christmas period?

Discussion in 'General Business' started by Alan Hope, Sep 27, 2008.

  1. #1
    Good Evening

    Please could anyone give me an indication what % of their annual sales are achieved during the Christmas period on their e commerce website and over what period you consider the Christmas period to run for?

    Also does your conversion rate increase during the Christmas period-if so by how much i.e. say 2% rest of year but say 5% during the Christmas period?

    I look forward to your responses.

    Thanking you in advance.

    Regards

    Alan Hope
     
    Alan Hope, Sep 27, 2008 IP
  2. mentos

    mentos Prominent Member

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    I glad to help you.
    My website is gaining around 10% during xmas period compare to normal month
    I consider 1 week before and 1 week after xmas is the golden week for december.
     
    mentos, Sep 28, 2008 IP