I've got a couple different Adwords campaigns going right now and I can't get anything to convert. I have good landing pages, (I think) and good keyword selection, but getting people to buy the end products. I'm not sure what I'm doing wrong or what I should do to improve my PPC campaigns. I know this is vague..sorry.
Can you post more information? No one is going to be able to offer any help if you can't provide the url(s) of the landing page(s), traffic stats or keyword information. I understand that you don't want to give away your campaign, but you've gotta provide some info.
Ok..here's one example of a landing page I'm using that has about a 2% CTR, and I'm getting no conversions on the affiliate site. I've got a PPC campaign going that's targeting some tattoo related keywords that have minimal competition. My ads are showing up in the 1-5 spots. Does my lading page suck? What could I do better to get some conversions? I don't mind saying that I'm new at the PPC affiliate game so I'll take any help...provided you have some experience with PPC. Thanks. http://www.killer-tattoos.info/
The landing page is a graphic, which can really lower your quality score in AdWords. What is your quality score? You may want to create unique landing pages for each search term - a lot of work, but it could pay off. I like the landing page, so I am not sure why it wouldn't be converting. I don't like tats, so I wouldn't convert.