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nofollow Allowed, Impressions Count Towards Weight

Discussion in 'Co-op Advertising Network' started by digitalpoint, Jul 10, 2006.

  1. Speeple

    Speeple Peon

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    #41
    Surely penalising sites using nofollow shows that it is infact a link network?

    This must be one of very few "advertising" networks where it works like this no?
     
    Speeple, Jul 11, 2006 IP
    lorien1973 likes this.
  2. Homer

    Homer Spirit Walker

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    #42
    I keep hearing 'advertisers' wouldn't...

    I am curious if we are going to call this an advertising network then let's get our ads front line and center, top fold, banners, larger text sizes, etc. Now we are talking, my understanding, of advertising...where you can be seen. I am not saying make it mandatory, perhaps further develop your algo to reward those that place ads in prime real estate with more weight. Why are we talking nofollow? So Google doesn't possible penalise you.

    The way I see it is you can only go 1 of 2 ways.

    1) A true advertising network designed to advertise ONLY, in no way shape or form could this be translated to manipulation of serps. EFFECTIVE IN YOUR FACE advertising

    2) Welcome to the world of Google BH.

    Having been a member of DP since 2004 I have always respected Shawn's way of not hiding anything from anybody. So I suspect #1 is where DP would like to go. To do this is going to be tricky with the new Google. The advantage DP has is Google peops are here everyday. Not really sure if that matters as it seems it is an algo that's causing these issues.

    For example I am aware of certain other networks that have branched out. They have said if Google wants to impose penalties then we are taking this to the underground with selected, elite members to quietly grow a network that openly discusses Google isssues.

    I really can't say what is best for DP :confused:. Whatever is decided I am sure that Shawn will do what's best for members. The problem is, I am sure than even Shawn is struggling to come up with a workable solution. Not because he doesn't want to but rather the new Google has made it very difficult to confidently make such decisions.


    IMO


    Homer
     
    Homer, Jul 11, 2006 IP
  3. ferret77

    ferret77 Heretic

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    #43
    What about all the people who will run no-follow on their ads but get better links back?

    Arn't they getting over? Shouldn't people give exactly what they get back?
     
    ferret77, Jul 11, 2006 IP
  4. digitalpoint

    digitalpoint Overlord of no one Staff

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    #44
    They do (more or less) with the weight adjustments.
     
    digitalpoint, Jul 11, 2006 IP
  5. thebassman

    thebassman Asleep at the Keyboard

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    #45
    Wouldn't the weight adjustment value vary depending on who put those values in place (you, Shawn)? I'm sure a lot of people would value a nofollow link with a weight of 0 as oppossed to weight=30%.... know what I mean?
     
    thebassman, Jul 11, 2006 IP
  6. mad4

    mad4 Peon

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    #46
    Homer raises a good point about certain parts of the page being more valuable real estate than others.

    I certainly pay more for links in the hot zones than in the footer.

    How you would set something like this up is another matter. Maybe if you tracked click throughs on the ads it would be a better way of determining value than ad location?
     
    mad4, Jul 11, 2006 IP
  7. digitalpoint

    digitalpoint Overlord of no one Staff

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    #47
    I'm not going to roll out tons of things at once... I need a way to be able to monitor the results/changes of things, and throwing too many new things together at once makes that hard.

    But I do like the idea of making better advertising real estate (like at the top) worth more. Although figuring out how to do that programmatically is another story... :)
     
    digitalpoint, Jul 11, 2006 IP
  8. mad4

    mad4 Peon

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    #48
    Its pretty much impossible to determine if an advert is in a valuable part of a website. People would alter it with CSS and every site has different hotspots. Thats why tracking clicks would be the best way to see if an advert was in a good place or not.
     
    mad4, Jul 11, 2006 IP
  9. digitalpoint

    digitalpoint Overlord of no one Staff

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    #49
    If that's your view, then it certainly would be to your advantage to run the ad network with the nofollow option enabled for the ads you run on your site. :)
     
    digitalpoint, Jul 13, 2006 IP
  10. thebassman

    thebassman Asleep at the Keyboard

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    #50
    Hehe... I didn't say it was my view, just assuming a lot of people would have that view ;) Smartass. :p
     
    thebassman, Jul 13, 2006 IP
  11. digitalpoint

    digitalpoint Overlord of no one Staff

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    #51
    Right... and if some people have that view, they now have the option to do it. :)
     
    digitalpoint, Jul 13, 2006 IP
  12. thebassman

    thebassman Asleep at the Keyboard

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    #52
    But does it not take away value from those that choose not to? I mean, people that use the nofollow tag get less weight, but it's not like 1/10th or anything... know what I mean?
     
    thebassman, Jul 13, 2006 IP
  13. digitalpoint

    digitalpoint Overlord of no one Staff

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    #53
    If you feel ads with rel="nofollow" on them are worth absolutely nothing, then yeah... those people would see it as taking away from them.
     
    digitalpoint, Jul 13, 2006 IP
  14. thebassman

    thebassman Asleep at the Keyboard

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    #54
    I guess the real question is, what does the formula/you think they are worth? Half? 66%? 33%? 75%
     
    thebassman, Jul 13, 2006 IP
  15. digitalpoint

    digitalpoint Overlord of no one Staff

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    #55
    It's based on a few different variables per user, but as I mentioned in another thread (actually, maybe this one?) A 3x dampening effect would be "normal".
     
    digitalpoint, Jul 13, 2006 IP
  16. Mong

    Mong ↓↘→ horsePower

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    #56
    Ooops it means previously number of impressions rendered carry no weight.
    !!!! then it was mis-guidance in accounts previously that more ads will bring more reward :(
     
    Mong, Jul 16, 2006 IP
  17. dave78si

    dave78si Peon

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    #57
    I don't know, am I doing smthing wrong, but the rel=nofollow link implementation doesn't work. If I want to show "nofollow" text ad link, it shows plain text banner ad link, without nofollow attribute. If I uncheck "nofollow" it works fine, but also without the nofollow attribute.

    Sorry Shawn but I smell some sloppy coding here...


    ... I see it now: in line 53 of ad_network_xxx.php file replace '&type=linknf=1' with '&type=link&nf=1'
     
    dave78si, Jul 16, 2006 IP
    digitalpoint likes this.
  18. digitalpoint

    digitalpoint Overlord of no one Staff

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    #58
    Augh, you're right. Fixed.
     
    digitalpoint, Jul 16, 2006 IP
  19. BlueDevilMedia

    BlueDevilMedia Well-Known Member

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    #59
    Shawn is weight affected based on banner vs text or static vs dynamic? I know more ads = more weight but was wondering about those other options.
     
    BlueDevilMedia, Jul 16, 2006 IP
  20. digitalpoint

    digitalpoint Overlord of no one Staff

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    #60
    Not currently, but it may in the future.
     
    digitalpoint, Jul 16, 2006 IP