I hope I'm at the right forum thread. I want to ask a question that's asked many times before, but I still don't understand it (blonde?) I have a directory of Blogs, No Follow is off, is that ok or not? I'm dutch, so maybe that's why it takes a long time to understand when to No Follow or not No Follow. Thank you!
BY "no follow is off", do you mean the external links on your site do not have the rel=nofollow attribute on them? It's a good idea to use it, here's why: Let's say you have 20 links on your home page, 10 are to external domains (let's say some of them are to google.com or yahoo.com, etc. ...) and the other 10 link to internal pages within your site. Now let's say you do some promotion and you get a bunch of backlinks to your home page and google gives it a pagerank of 4. Without the nofollow attribute, you are passing your pagerank 4 authority to all of the pages to which you link. So you are sending half of it to sites that you don't want to promote (such as google.com and yahoo.com in my example). So for your 10 internal links, your own pages are only getting half of the "link love" or "juice" or authority (whatever you want to call it) that they could be getting. By putting rel=nofollow on those external links to google and yahoo you are telling the search engine crawlers to follow the link, but not pass your page authority along with it. This is important, because by default all links will pass authority. So with nofollow on the external, your internal links will gain more authority via the increased passed pagerank.
Uhh, comment 1 is ok or comment 2? Please I really want to know, now it's still confusing. But I still want to thank the both of you for your help!
Just keep "NOFOLLOW" enabled. All will be fine in Google's eyes. Keep your link juice close to the vest.
Here I'm with the same question, but for another site. I also have a Dutch site, it's online now for more than 7 years. This is not a Blog directory, but a health and diet site. It's a news site. On this site we also do use 'Follow' You guys told me that 'NO FOLLOW' on is okay for my blog directory. Does this mean that our other site also needs 'NO Follow' on? Or is there a difference between a newssite and a directory? And when do you use 'DO Follow'? Thank you!
This should answer your question. It applies to every kind of site; the type of site is not important. You should use nofollow whenever you don't want to dilute the power of your links.