I have a site that is as Relevant as it gets to the keywords I am targeting, but however the bidding makes me start at .50. I have not created a link such as site.com/keyword-here.html to maybe qualify for even more realevance. The keyword would get quite a bit of exposure on the content network, but not search engine... Any trick here or should I email google?
Inactive keywords still show in the content network. Look at the bottom of the screen in any of your ad groups: