Niche Marketing and .CA domains?? Your knowledge needed

Discussion in 'General Marketing' started by Frank_WHH, Mar 9, 2010.

  1. #1
    Hey everyone, we all know that the domain plays a big role in search engine rankings, at least for low competition keywords.

    This is my question:

    Does a .ca domain cause any problem regarding SEO? I mean, .com & .org are my favorites, but if they're not available, I'm wondering i should work around my keyword with the .com/.org, or get it from .ca

    Example, if my niche is toilet paper, and toiletpaper.com is taken, what would be the best choice from an SEO point of view:

    mytoiletpaper.com
    toiletpaper.ca

    Thanks for your help!

    Frank
     
    Frank_WHH, Mar 9, 2010 IP
  2. efreed

    efreed Guest

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    #2
    Hey Frank, I can def answer your question - here's are my thoughts (I am an internet marketing specialist based in Canada):

    .ca vs .com - the question lies more with what audience you're targeting - global vs. canadian

    In general, no problem regarding SEO for .ca (even though it isn't a top level domain like a .com) The only thing is, if you are looking to attract a more global audience it is easier to target with a .com than with a .ca

    If you are, in fact, trying to garner traffic from Canada I would recommend the .ca with a server and IP address based in Canada. I would also include a local business listing with a Canadian address, and feature that address on your contact page as well.

    mytoiletpaper.com vs toiletpaper.ca - I would take the latter for a canadian audience. (KW in the url is a great start)

    Hope that helps, feel free to expand any questions you have in a PM
     
    efreed, Mar 9, 2010 IP
  3. Perry Rose

    Perry Rose Peon

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    #3
    Frank, Google's computers were programmed for keywords and backlinks only. An extension of a website has nothing to do with it.

    You can also try the FM extension. I have one. It's different, it makes the domain stand out better when advertising and on biz cards, which, in turn, increases attention.
     
    Last edited: Mar 9, 2010
    Perry Rose, Mar 9, 2010 IP
  4. 500ml

    500ml Peon

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    #4
    i agree, it's the keyword left of the dot that matterns the most,

    toiletpaper.ca is 100x better then mytoiletpaper.com, in terms of SEO, branding, & networking

    the only downside is that you might have a tougher time selling it if it's a startup site, as your target audience is smaller & poorer
     
    500ml, Mar 9, 2010 IP