PR is nothing???? Then for what all SEO fellows hang in PR and the PR Update???? Do you think they are MAD???
Pr is soo much more than that. I read how people in these forums dismiss that page rank has anything to do with SERPs, this may be true but why are you performing SEO in the first place? To get traffic which will then go on to make money for you? The end product you want is usually a profit, unless your a charity. Google Page Rank can give you a nice profit purely by selling links and it boosts the chances of selling advertisement. With a Page Rank 6 or 7 you could make maybe $1-2k a month from purely having that page rank and basic sales skills. The focus of many webmasters seems to be to hit the big time and appear number one for a targetted keyword. Losing focus of the business side of things. Many don't take opportunities like making money from PR, thats up to them but when I read around how so many people make less than $5 a day and then go on to say Page Rank is irrelevant it strikes me as ignorant and possibly the reason why you are earning so little. (Microbrain that wasn't a personal attack, I just thought your comment was relevant to expressing the importance of pr)
I believe it will be the third Friday of October. The pagerank discussions are always exciting. I particularly like the people "who do not care" and are the first to announce an increase in pagerank. I care, but I dont think I am obsessed with the desire for greater PR. Serps are much more important for most sites.