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Newsletter Names - How To Create Newsletter Titles

Discussion in 'General Marketing' started by aleo1203, Oct 2, 2009.

  1. #1
    Naming your newsletter is probably one of the more important things you can do as you begin deploying a newsletter campaign so be sure to think it through before choosing a name for your newsletter. Here are some things to consider along the way.


    1.Brainstorm A List

    Come up with a working list of names that might be right for you. Get this list as large as possible, but think of at least 25. Don't filter yourself, just write every name that comes to mind, no matter how bad you know it is (you can always cross it out later), just write it down.


    2.Ideas For Names


    A.Your Niche - this is one of the most common ones, what is your little niche?
    • Golf Tip Insider
    • Sports Bra Enthusiast
    • Link Builders 101


    B.Your Target Audience - who you are trying to reach is an important factor. The more professional an audience, ie, scientists, doctors, etc., the more professional sounding your newsletter should be and will often have the word 'newsletter' in it. Inversely, the more relaxed your content, the more playful your name should be. For the latter audience try to come up with a catchy name that involves a pun. People love a good pun. Or put an 'O' at the end of anything.


    C.A Bunch Of Synonyms For:

    Speed
    Accuracy
    Content

    express
    Truth ​
    Bytes,bits,megabytes​
    comet
    witness ​
    news​
    racer
    spectator ​
    tips​
    speedy
    reporter ​
    resource​
    caller
    authentic ​
    advisor​
    telegraph
    careful ​
    lines​
    web
    close ​
    communication​
    telephone
    concrete ​
    telecast​
    stealth
    correct ​
    telegram​
    eclipse
    defined ​
    network​
    action
    definite ​
    press​
    gig gigahertz
    analyst ​
    flyer​
    runner
    inquisitor ​
    copy​
    agile
    investigator ​
    release​
    beacon
    number cruncher ​
    lowdown​
    blue streak
    examiner ​
    message​
    breakneck
    auditor ​
    broadcast​
    brisk
    reckoner ​
    bulletin ​
    chop chop
    verity ​
    announcement ​
    dashing
    veracity ​
    dispatch ​
    digital
    invention ​
    hot wire ​
    double time
    devotion ​
    publication​
    electric
    original ​
    program ​
    expeditious
    pure ​
    statement​
    expeditive
    veritable ​
    narrative​
    deft ​
    run-down​
    flash
    methodical ​
    chronicle ​
    fleet
    meticulous ​
    tale ​
    flying
    unerring ​
    story​
    hair-trigger
    unmistakable ​
    opinion​
    hasty
    note​
    hot
    version​
    hurried
    handout​
    hypersonic
    detail​
    lickety split
    recital​
    crazy
    wire​
    mad
    summary​
    mercurial
    declaration​
    meteor
    scoop​
    nimble
    proclamation​
    PDQ
    digest​
    posthaste
    outline​
    presto
    word​
    pronto
    buzz​
    quick
    rumble​
    racing
    chatter​
    rapid
    murmur​
    ready
    whisper​
    screamin'
    rumor​
    snappy
    conversation​
    speedball
    grapevine​
    swift
    earful​
    velocious
    prating​
    winged
    trends​
    updates​





    3.Refine Your List

    You should have a few names by now. Start to cross out the ones that are definite no's. Keep in mind that shorter names are better because they are easier to remember. The fewer the words, the more punch it has. Now that you know the feel you are going for, come up with a few more names. Search ezine directories for names to help with inspiration.



    4.Select The Finalist

    Cut your list down to 3 or 4 final names. Ask for advice on a forum, or ask your friends and family which they like the best.




    5.Choose The Darn Name Already

    There you go, you have a newsletter name.
     
    aleo1203, Oct 2, 2009 IP