Newbie Help - Ad Group question

Discussion in 'Google AdWords' started by tucsonads, Apr 19, 2011.

  1. #1
    OK, so I have a page with multiple companies paying for space on page. I have 10 Keywords that get me great ctr, however because these companies are not online marketers, total number of impressions is always a big deal for them, no matter how much I explain to the contrary.

    So I have 5 Ad Groups with a mix of good and poor performing key words and it definately hurts my quality score, yet I'm able to retain more advertisers on my page.

    My thought is this, can I put all my poor performing key words in one or two ad groups to drive the impressions that I need to keep my advertisers happy, and get the good q/s that i need for low cost high ad position in other ad groups?

    Or is this just too good to be true and would never work?
     
    tucsonads, Apr 19, 2011 IP
  2. PPC-Coach

    PPC-Coach Active Member

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    #2
    Open another account, put your crap in there. Keep the good stuff in the original account. You are allowed to have more then one account with them.
     
    PPC-Coach, Apr 19, 2011 IP
  3. jerrypohn

    jerrypohn Peon

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    #3
    The second account makes good sense.
     
    jerrypohn, Apr 23, 2011 IP