Halu…, I’m new to PPC, can anyone guide me on how PPC works? First of all can anyone tell me what the difference between CPC and Bids is? I’m also wondering about “Impression†I dunno what it is? Can anyone tell me what are those and how will it help my campaign? Thanks…
when a user clicks your ads you pay for it, you must check google adwords guide to set up the campaign they have very nicely explained step by step procedure, just complete the set up wizard, very simple.
Here's some wikipedia links you should read: Pay per Click http://en.wikipedia.org/wiki/Pay_per_click Cost per Mille http://en.wikipedia.org/wiki/Cost_Per_Mille