New to google AdWords

Discussion in 'Google AdWords' started by MLP, Sep 3, 2011.

  1. #1
    Hi everyone, i'm a bit new to marketing forums (so bare with me) but boy is there some amazing stuff i can learn about here!

    I have a question and if anyone could shed some light that would be great.
    The company I work for is strongly considering utilising Google AdWords since I have described what it can do for them.
    Trouble is, i'm not a pro at it. I have started doing some very low budget adword campaigns for them just to test the waters and from what I can see we seem to be getting a decent amount of clicks in proportion to our budget.

    My question is how can I make the most out of google adwords for my company? I would prefer knowing what I am doing before they invest more money into it . The company I work for is of a retail nature, we want to start small and target local metropolitan area and slightly more rural areas within our state (we offer free delivery on certain products) we have 4 main Branches and a Head Office.

    Does anyone have a bit of experience with a similar situation?

    If so, let me know! anything would be appreciated.

    With Respect.
    MLP
     
    MLP, Sep 3, 2011 IP
  2. willow78

    willow78 Peon

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    #2
    Make sure you read all of googles terms and conditions regarding Adwords. Like so many others you could just start getting into it, then Wham your banned and you havent got a clue as to what you have done. And then you will become annoyed with Google because you cant get a straight answer as to why you have been banned.
     
    willow78, Sep 8, 2011 IP
  3. MLP

    MLP Peon

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    #3
    I see. yes i noticed something similar when i wrote a particular ad and they disapproved it, not quite sure why but i guess thats why i should go through all the google t&c
     
    MLP, Sep 8, 2011 IP
  4. flammab1e

    flammab1e Member

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    #4
    If you're looking to target a small audience make sure your keywords are very specific.
     
    flammab1e, Sep 9, 2011 IP