Google has released a new keyword system for adword advertisers. What will this mean for adsense publishers .. What's changed FAQ Will this mean better earnings / higher cpc for adsense advertisers?
Sounds like only poor performing keywords will be allowed to stay active if the maximum cost-per-click is high enough. Sounds good to me for us AdSense publishers, but I'm no brain-box so if anyone wants to explain it in details go ahead.
I think ads will have a higher cpc. Look at https://adwords.google.com/select/status.html at the second solution for improving an inactive keyword.
seems that it will useful for adsense users also and will increase the quality of adds displayed on adsense