New FTC Endorsement Rules

Discussion in 'ClickBank' started by Khan12, Dec 3, 2009.

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  1. #1
    Hi,

    I'm outside USA and I'm doing ppc - direct linking (no landing page) in the US market. Do I have to read the new FTC rules and make some changes to my ads?
     
    Khan12, Dec 3, 2009 IP
  2. marcusio

    marcusio Peon

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    #2
    only if you plan on using any company that is located in the US, which I assume is a yes
     
    marcusio, Dec 3, 2009 IP
  3. Chimpanzee

    Chimpanzee Peon

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    #3
    If you are posting this in the Clickbank forum, then yes
     
    Chimpanzee, Dec 3, 2009 IP
  4. DrEMiami

    DrEMiami Peon

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    #4
    no you dont... ftc cant get you outside the usa & your doing ppc ads anywya instead of a blog or some kind of landingpage
     
    DrEMiami, Dec 3, 2009 IP
  5. tanakanewyork

    tanakanewyork Guest

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    #5
    When the Google and FTC work together, then YES
     
    tanakanewyork, Dec 3, 2009 IP
  6. Khan12

    Khan12 Peon

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    #6
    Uhmm, I'm selling clickbank products, if this is the question.

    English is not my first language, can someone explain me what kind of change I have to do with my ads, what should I look?
     
    Khan12, Dec 3, 2009 IP
  7. markov

    markov Peon

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    #7
    If you are staying in US, then you need to follow FTC guidelines.
     
    markov, Dec 4, 2009 IP
  8. Khan12

    Khan12 Peon

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    #8
    This is what I'm asking for: I live in europe, so I dont need to follow it?
     
    Khan12, Dec 4, 2009 IP
  9. rolf

    rolf Active Member

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    #9
    Khan I live in Europe too. If you are selling to US customers then you need to comply.

    So what if you don't comply and the FTC come after you (hypothetical) and find out you are not in US?

    They will go after your CB a/c and get it banned. They will go after your host. They will maybe even go after your domain name.
     
    rolf, Dec 4, 2009 IP
    jacky8 likes this.
  10. 2-4-K

    2-4-K Peon

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    #10
    the FTC wuld be the least of your worries, think QS on Adwords.

    google is tightening the grip on CB / Aff ads now and you will be losing money hand over fist if you are not careful.

    and if you are doing direct linking then technically you do not have to worry as the site / publisher has to ensure FTC compliance.
     
    2-4-K, Dec 4, 2009 IP
  11. My220x

    My220x Member

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    #11
    What are these FTC rules?
     
    My220x, Dec 6, 2009 IP
  12. Chimpanzee

    Chimpanzee Peon

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    #12
    Chimpanzee, Dec 6, 2009 IP
  13. jacky8

    jacky8 Active Member

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    #13
    That is what I was thinking about ever since i heard about the new FTC rules.

    What if someone sells via click2sell.eu or directly via paypal? Can they get the paypal account banned too? I think paypal isn't US based but I'm not sure.
     
    jacky8, Dec 6, 2009 IP
  14. Khan12

    Khan12 Peon

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    #14
    Right. I'm doing PPC on YSM/Bing, anyway I have to think Quality Score. So what does is means? What I have to look, what kind of change I have to do to my ads?

    This is what I was thinking from the beginning. right?

    I believe that this information is useful to all advertisers based outside the United States who are doing PPC/direct linking - no landing page/no blog - on Adwords, Yahoo and Bing and selling to US customers.
    How to comply the FTC rules?
     
    Khan12, Dec 7, 2009 IP