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Negative Keyword Tool Gone

Discussion in 'Google AdWords' started by GuyFromChicago, Oct 29, 2007.

  1. #1
    Seems the option to quickly add negatives has gone missing....

    Of course they can still be added just not as easily unless you're a big editor user.

    Wonder if this was intentional or not. When you hover over the little help icon next to the keyword type drop down it still says negative is an option.
    SEMrush
    "Keyword Match Types
    You can specify your search-targeted keywords as broad matches, phrase matches, exact matches, or negative matches. These options can help you refine your ad targeting, spending less on irrelevant clicks so that you increase your return on investment."


    Thoughts?
     

    Attached Files:

    GuyFromChicago, Oct 29, 2007 IP
    SEMrush
  2. fluxposure

    fluxposure Peon

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    #2
    Has changed - you now access from the arrow next to each individual keyword. see attached.
     

    Attached Files:

    fluxposure, Oct 29, 2007 IP
  3. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #3
    It's been that way for awhile....at least a few weeks.

    I just posted here that maybe we've jumped the gun on this one:

    "I run keyword tool report for “Arizona”. The first word returned on the keyword suggestion list is “Arizona”. It won’t let me add that as a negative. If I go to the second word listed, “phoenix Arizona,” it let’s me add it as a negative. Same with all the other words in the list.

    I guess I’ve never tried to the add the first word (since it’s the word you entered to start with) as a negative so I had never seen the negative option missing."


    Obviously you can't add the keyword you're bidding on as a negative:eek:

    Doh!

    edit - just added two screen shots that show the options for the first 2 keywords returned.
     

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    • kw2.JPG
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    GuyFromChicago, Oct 29, 2007 IP
  4. enginez

    enginez Peon

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    #4
    Google makes zero cents from negatives...
     
    enginez, Oct 30, 2007 IP