I have some couple of things I need to share with you to get your opinion about. So below the menu , I put a kind of table( created on photoshop) and placed a Advertising a link( I will be adding others too), and below that I wrote my content about one specific topic of advertising. My first question is: How to properly use <title>, <h1>, and other headers to get a good SEO? I mean how to define the title, which <header> to use for the advertising a link and which <header> to use for the title of content I will be using? My second question: Where to better put the list of articles about advertising, on the left using a list, on the center using a short description and then adding a read more, and how to relatively put ads with each alternative?