thanks for the awesome advice atniz. my SEO retards are just blindly doing the worthless things they do - they never explained things like you did - nor do I think they even understand. I have analytics and woopra installed, but not the webmaster tools. I must admit that a lot of what you explained is confusing to me. do you consult? pm sent..
Have u ever tried get some authority link? That can help u a lot! The first source for an authority link is DMOZ. It is a free directory, but most that submit there do not get accepted. DMOZ is very strict on evaluating websites for submissions. They look for established sites with unique content and completely unique offerings when there are millions of competing websites is difficult to accomplish. Submit here and forget about it. It will be months before your site is evaluated and they will not inform you when it is.