Make some relevant social media marketing other than this SEM, SMO and SEO etc stuff... as Social media marketing can help you get more popularity in less time.
First you have to pick the Targeting Keywords for your website. Then put those keywords in your Title Tag and in Meta Description. Make sure that all your webpages are SEO copyright content. Try to add more backlinks by adding your site in Social Bookmarking sites. Add the unique content regularly which leads to Good SEO traffic. All the Best.
firstly you can doing high pr directory, social bookmarking, blog and article i think increase your ranking own websites.
You need to do on page and off page optimization of your site. Do it proper way .There are many activities such as Directory submission , social book marking , Forum posting , Blog commenting etc . Do methods in proper way your website will definitely rank on first page within 2 months.
Good seo ranking you need fresh content never copied your content Keyword Research *Site Optimization *Directory Submissions