Hi, I am doing Bid Management manually now. Although I use Adwords Editor as well. Now I am considering for buying a Software for Bid management which can able to handle Adwords, Yahoo Search Marketing as well as Microsoft adCenter campaigns and cost effective. Please let me which software will be best? Thanks in advance for your suggestions!!
priyo, i use SpeedPPC and i highly recommend it it. I'm also affiliated with SpeedPPC and i'm proud of it. I bought it 2 months ago. This is one quality product and it really solved my problems. At $497, it's quite expensive, but hey, it's a one time payment and you get to keep it. And yes, it'll pay for itself 100 times over. SpeedPPC is also highly recommended by Allan Gardyne of Associate Programs. 3 of my friends of involved in PPC have already bought it.
Speed ppc looks cool, but after you have a massive campaign, what about the daily bid adjustments? Can the program automatically adjust bids based on ROI or revenue? Can it keep you in or close to a position of your choice? Let me know. Steve