www.dneprimport.com Avg daily traffic = around 300 uniques, around 900 pages. Current CTR is hovering around 3-3.5%. Bottom ad and top ad divide CTR almost equally but top add makes about 70% more per click if i were to estimate it. Any ideas on how to improve placement of ads to get better CTR?
Try wrapping a small block around the text and also go to adsense settings and remove the "advertise on this site" link displayed with the ad.
3% is actually quite good. Nevertheless, I would recommend placing a third banner inthe middle of the content and leave the other two alone.