Hi All, I am facing an issue regarding URLs of my friends' website, please help me to find the correct solution. Issue: One of my friends' website has case insensitive URLs means web pages are opening with 2 different URLs like www.mysite.com/xyz and www.mysite.com/XYZ. I think it will create content duplication issue within the site. Site is very big (1000's of pages) so is it advisable to put 301 redirects from one type of url to another one? I am skeptical about it because in this way there will be too many redirects on the site. Also, we want to make the final URLs with small letters www.mysite.com/xyz but we have backlinks on urls with capital letters. Let me know your viewpoint on the same.