here are few tips which are helps to you Loading time reduce Unique content Quality links Proper Onpage user friendly website design blogging
first of all stop black hat SEO tactics. 2nd find your niche and research correct keywords. 3rd make sure your are targeting the keywords which belong to your niche or if a customer is searching any keywords and visit your site make sure you are able to satisfy the need on visitor. Correct keywords are the key function.
depend upon your content decide what bounce rate your page, very long time stay visitor then bounce rate very low.
You have to change the design of your website,import some attractive pics related to your business, importing some videos also can improve your Bounce rate.
Thanks guys, I changed up my layout a bit and my bounce is down to 45%! I think this is a great improvement since I started at 65%. All thanks to your tips!