I've read all the basic info on PPC and keywords, etc. I have a fair understanding. I have the keyword search tools and know how to use Googles keyword tool. But I still need help. But I keep hearing how people lose their shirts on PPC's, so I want direction to a site or ebook that gives very detailed high quality info about PPC advertising. Can anyone help with this? Also, I haven't figured out whether Adwords charges by the week or the month or what? Can you answer this too? Thanks! Pennie77
Hi Pennie, the best advice I can give you is to read through the AdWords Learning Center. Learn it well before you even start. There's a lot of detailed information there and enough to get you started.