Can I use the name of a company in the title of an eBook? (The book would mention the company many times, but not say anything negative about them.) For example: "Losing Weight With Your Wii Fit" or "Scrabble Secrets" or "How to Be a Winning McDonald's Manager" Can I do that kind of thing? Thanks in advance for your advice.
I see nothing wrong with Wi Fi and Scrabble. Just be sure you won't mislead your readers into thinking that you actually worked at McDonald's (if you haven't). First-hand experience always makes a good and credible read.
Thank you both. The book isn't about McDonalds or Scrabble or Wii - those were just examples. The book is based on something I truly do have experience with. Gracias!