Even zoobig.com is more or less devoid of content. I guess this individual missed the bit about a site actually being launched and navigable in the TOS/Policies.
Tricky, tricky, tricky. I'm assuming by message you mean bulletin or some sort? I bet it's extremely effective, especially with the little disclaimer they have at the bottom. pffft.
Another reason why Adsense will, in the near future, ban all Myspace publishers. Too many kids looking for a fast buck unconcern about the future.
No, it's not from a bulletin. Other people can send you message even if they are not your friends. I guess they will have to manually do it.
Look what he says below the ads: "Oops... seems our database is down?! Please comeback soon for free templates." B$.
There have been people banned by Google who use 'bulletin board' advertising on MySpace - as it is counted as generating false traffic. There are likely ways to generate organic MySpace traffic and therefore stay within the Google TOS, although I dont use MySpace so I dont know (or haven't heard) of how people advertise there apart from bullentin messages.