My site weight is 7, How to improve

Discussion in 'Co-op Advertising Network' started by dealgain, Mar 19, 2005.

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  1. #1
    Our site www.dealgain.com has been added to the Coop network, when I first validated, it shows weight 7. Google knows about our site and they know about the home page. They do crawl once in every 3-4 days. I know that coop referrals would increase the weight

    Could anyone let us know how we can increase the site's weight?

    Thanks in advance for your valuable help.
     
    dealgain, Mar 19, 2005 IP
  2. crazyhorse

    crazyhorse Peon

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    #2
    Hi there the magic word is 'three' , increase you pagerank, increase your pagecount and increase the number of referalls. You can read more about increasing-weight on that page.
     
    crazyhorse, Mar 19, 2005 IP
  3. dealgain

    dealgain Peon

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    #3
    Thanks much Crazyhorse

    We launched out site last month. Google started crawling our site right after the site launch. Our site has link popularity 193 ( Google 146, msn 16, Yahoo 31) when I checked using http://tools.marketleap.com/publinkpop/

    In your opinion, how much time does Google take to assign page rank to my site.
     
    dealgain, Mar 19, 2005 IP
  4. crazyhorse

    crazyhorse Peon

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    #4
    Cant really tell when Google will update the Pagerank, it seems that Google's pagerank updates quarterly, but have a look at this Pagerank history list .
     
    crazyhorse, Mar 19, 2005 IP
  5. t2dman

    t2dman Peon

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    #5
    Do a site:www.dealgain.com search on Google = 1

    The Digitalpoint formula is:

    pages x 3.375 (based on 5 links) x PR x 2 = weight

    Yoursite:
    1 x 3.375 x 1 x 2 = 6.75 = 7

    The final x 2 is for non vbulletin sites only.

    You only get credit for the first 4000 pages.

    When PR is Zero, it is treated as if it is one - Shawn is nice to us.

    Then there is the complication of weight when it follows no formula - need to get to the bottom of this one.

    Referers get 10% of your weight - your weight does not reduce by the 10% so no need to worry about clicking on referral links into the co-op.

    You need to be careful to have your url into the co-op as lowercase, and have all pages with the co-op links on them.

    Sometimes the weight drops arbitarily and you have to revalidate to show it correctly.


    An aside

    Your site is showing for both dealgain.com and www.dealgain.com. I strongly suggest that you do the ASP equivalent to the following htaccess:

    RewriteEngine On
    RewriteCond %{HTTP_HOST} ^dealgain.com
    RewriteRule (.*) http://www.dealgain.com/$1 [R=301,L]

    ie - 301 permanent redirect from url without www to url with www
     
    t2dman, Mar 23, 2005 IP
  6. joeychgo

    joeychgo Notable Member

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    #6
    Link to my sites - that'll help :D
     
    joeychgo, Mar 23, 2005 IP
  7. t2dman

    t2dman Peon

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    #7
    You need lots of links in before you start thinking of links out!!!

    Google takes time - it will do a deep crawl say every month but visit links on a regular basis - therefore you can get more inner pages crawled faster by getting links to your internal pages.

    Then, the higher PR you have, or the higher theoretical PR you have (since the toolbar updates say 6 weekly if that - the more often you will get crawled and deep crawled.
     
    t2dman, Mar 23, 2005 IP
  8. T0PS3O

    T0PS3O Feel Good PLC

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    #8
    How did you find that out?
     
    T0PS3O, Mar 23, 2005 IP
  9. t2dman

    t2dman Peon

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    #9
    t2dman, Mar 23, 2005 IP
  10. wendydettmer

    wendydettmer Peon

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    #10
    From my understanding, you do lose the 10% when you are referred by someone.
     
    wendydettmer, Mar 23, 2005 IP
  11. t2dman

    t2dman Peon

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    #11
    Have a look on my link on How the Co-op works - 10% is NOT lost.

    When I receive the weight, if the clients weight is 1000, I get 100 = ie 100/1000=10%
    If there was weight lost, the client would get 900 and I get 100 = ie 100/900 = 11.11%

    When I see the weight come through, the weight I get is always 10% of what they have got, therefore, the weight is not reduced from their weight.

    In addition, if you look at the formula that the DP Coop uses:
    pages (max 4000) x PR (0 is treated as 1) x 3.375 (for 5 pages) x 2 (for non forum) = weight

    The formula holds true for the persons weight even when there has been a referer involved = therefore weight not reduced.
     
    t2dman, Mar 23, 2005 IP
  12. dealgain

    dealgain Peon

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    #12
    Thanks everyone for your suggestions

    I have a few questions
    1) MSN and Yahooo did crawl about 60 pages each from my site. However google has only one page. Is there any way in which I can get more pages crawled by Google?

    2) I have placed Co-op ads on all my pages. does it not help in incresing my site/ad weight.

    BTW since google did not assign a page rank yet, the Google toolbar says No information available. as t2dman rightly pointed out that Shawn takes a value 1 under this condition

    3) t2dman suggested that "You need to be careful to have your url into the co-op as lowercase"

    Right now my ad anchor text is "Hot deals & Coupons" and the link location is
    http://www.dealgain.com/.

    Is it the right way of placing the ad or do you suggest any other method.


    4) My site's link popularity is 232 (max 331) when I checked using marketleap.com tool ,
    Google/AOL 0
    HotBot 146
    MSN 24
    Yahoo!/FAST/AltaVista 62
    Is it not going to help in incresing my weight



    5) My site's search saturation ( site: ...) is 120 pages in 4 search engines, when I checked using marketleap.com tool ,
    Google/AOL 1
    HotBot 1
    MSN 58
    Yahoo!/FAST/AltaVista 60

    Is it not going to help in incresing my weight

    Thanks in advance
     
    dealgain, Mar 27, 2005 IP
  13. t2dman

    t2dman Peon

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    #13
    Hi Dealgain

    Your website needs some major work done on it for the search engines. I have not looked at your site properly till a moment ago.

    Have a rethink about how you do url's. Every moment there is a different url for each of the pages on your website based on the date/time. Would it not be better to have set url's for your pages, then within that page having the formula for getting the latest data based on date/time, rather than having it as part of the url.

    You will probably never get page rank showing for any page apart from your index page (and any other static url). You will have difficulties, as pages will not be able to effectively assign page rank to each other in the site, since the urls are always changing...

    Also reconsider the link text you are using - if you want to get top for something, only use that text - nothing else - and consider what people are searching for using the DigitalPoint keyword sugggestion tool - are people searching for the exact words "Hot Deals and Coupons".

    You are certainly dealing with very competitive phrases, therefore you need to get everything right in order to be able to do well. You need to make sure you have unique text on every page.

    You seem to be fixated on particular measures of the site. I don't even think about those measures. I would much rather first get the page and onsite optimization done correct, get lots of links in to increase each pages PR on my site, use the digitalpoint keyword tracker to measure where each page of my site is for its search term...

    So use this as a preliminary checklist - see my Search Engine Marketing site:

    • find out what phrases people are searching for using the DP keyword suggestion tool
    • optimize each page for a unique term=search phrase
      • a set url for every page (using the keyphrase is best)
      • a different title for each page using that pages search phrase within the 63 characters that Google shows on its results
      • a unique meta description around 149 characters using the search phrase twice if not three times within that 149 characters
      • using only meta keywords that are physically on the page - don't overdo these. They have very little if any weight on the search engines.
      • keyphrase in the <h1> tag
      • unique first words on the page - an introductory paragraph at least 149 characters (ie like the meta description). Make sure that it is different from the meta description. Use the search phrase at least twice on the paragraph. Don't use lists of comma separated words as google likes normal sentences better.
      • Keyphrase in bold, italics etc through the text.
      • Get the idea - if certain words are important for a page then use every signal to tell Google that those words are important
    • Then get lots of links for your main page - this will feed Google PR through to the rest of your site. Once you have got your main page ranking on the search engines to your satisfaction, work on getting links to the inner pages of your site. Or you can work on multiple pages at the same time, I prefer one page at a time.
    • The DP Link Co-op is great for getting links, but you also need other links as well. These will build up your pages PR so you can get higher co-op weighting. Higher co-op weighting will further increase your pages PR.
    • Be prepared to wait at least say 8 months for your site to rank well for competitive search terms = Google sandbox = you tend to not rank at all for competitive terms until your site has aged.
    The above ideas are what you should be fixated on. If you find a particular tool that helps you achieve the above, then most certainly use it. But don't get so caught up in the metrics that you lose sight of the fact that you have to actually do the above basics.
     
    t2dman, Mar 27, 2005 IP
  14. dealgain

    dealgain Peon

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    #14
    Thanks much T2DMan for your valuable suggestions
     
    dealgain, Mar 27, 2005 IP
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