My site eCPM was good earlier which was around $10 but this month it came down to $4. I have not changed anything, also my site traffic has almost same number. Any advice? URL: www.syednetworks.com Also advice if I should change my ad placement. Thank you
I am too. From end of July, my CPM drops from over $3 to 1.5$ with same traffic and CTR. This thing happens with a lot of publishers. I ask some people but they also don't know the reason. Someone talk that is Google smart pricing. I think so. I am waiting for payment of July and after that I will fix this problem. An other question: do you write your own content or rewrite from article?
What do you mean when you say "I will fix the problem"? what step we can take in such cases? The answer to your question is, Actually both, but most of the times I re-write the articles from different languages. I know rewriting article do not get good traffic result but that is just for updating site, because most of the time i already know, what I'll get from this article. I believe if i do lot of work on an article i'll get good results and shortcuts doesn't work for a long time. I've about 1200 visitors a day on this site. However any suggestions are very welcome.
My only guess is it is seasonnal, if you haven't changed anything and everything looks same on your site.. It may come back to normal when advertizers (and customers) will get back from their holidays in september.
I have searched around internet I found someone said that: "Google review smart pricing once a week. So if your site is smart priced, you should remove Google ads from your site for 10 days and display ads after that." I am going to try this way after I receive payment.
CTR = 2% is quite good but I believe you can get more income by mix ads & your content and putting more ads in your home page & category page.
With so many competitions around you better get more traffic over time. As your visitors number is the same others may be going up.
Well, you added just one banner. I think text add is much better compare to banner ads. and add 2 more ads on your blog. It will be better if you place add in hadder.
Aryans, I've one sidebar ad only at home page otherwise i've text ads on sub pages. And what kind of ad should be suitable on header?
eCPM fluctuates for countless reasons. In general I would not worry about it, it is mostly out of your control. Work on what you can control - getting more visitors and producing quality content.