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My Revene Is In The Toilet

Discussion in 'Publisher Network' started by greenflag, Jan 29, 2008.

  1. #1
    My Revene over the last 2 weeks have declined by over 50%. I know January isn't the best month for advertising - but has anyone else seen this drop? :confused:
    SEMrush
     
    greenflag, Jan 29, 2008 IP
    SEMrush
  2. hans

    hans Well-Known Member

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    #2
    xmas - i.e. november/december - was some 100% above average
    now is back to normal average as before in october
     
    hans, Jan 29, 2008 IP
  3. greenflag

    greenflag Active Member

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    #3
    Thanks - but I am 50% less than before the holidays! This sux... sigh
     
    greenflag, Jan 29, 2008 IP
  4. hans

    hans Well-Known Member

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    #4
    always write what helps people most, what is of greatest usefulness to ppl and you get highest eCPM.

    avoid publishing just for ads revenue - only for helpfulness and to increase quality of life of ALL!

    btw
    switch to the success-channel in life - chose adsense instead of YPN
     
    hans, Jan 29, 2008 IP
  5. Binarywebs

    Binarywebs Peon

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    #5
    I've noticed a large slump in adsense as well in comparison with prior months. Holiday months generally yield the highest for me, but to be off by 60% on an 'off' month vs prior 'off' months is sad. Ah well.
     
    Binarywebs, Jan 29, 2008 IP
  6. d16man

    d16man Well-Known Member

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    #6
    Mine has actually been up in january...not sure why, considering over the last year mine decreases every month...but hey, I will take what I can get.
     
    d16man, Jan 29, 2008 IP
    bogart likes this.
  7. Da-Chief

    Da-Chief Peon

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    #7
    I am having a good month. I have found if you update content regularly etc.. your ads change and lately they have matched good for us..

    Last 6 months or so have been really good.

    Later
    D/C
     
    Da-Chief, Jan 30, 2008 IP
  8. metros

    metros Well-Known Member

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    #8
    Hey,
    Indeed o have around 40% less.
     
    metros, Jan 30, 2008 IP
  9. greenflag

    greenflag Active Member

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    #9
    Thanks for the replies. YPN can be very frustrating. If they start paying so much less, they are getting rid of their only advantge for publishers IMO.

    One would think with how poorly their stock is doing, and how they are behind google and how other social type media sites are getting more popular, that they would be treating their publishers very well?

    I can deal with everything else as long as don't take away revenue...
     
    greenflag, Jan 30, 2008 IP
  10. bobb1589

    bobb1589 Peon

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    #10
    You have to look at the economy as well, the warning of a recession will lead companies to lessen their advertising because consumers will be less likely to be buying their products.

    Also, look at Yahoo's economic problems alone. They have been having problems themselves.
    http://blog.wired.com/business/2008/01/yahoo-profits-s.html

    Online advertising is going to be taking a big hit if there is in fact a recession. The tech market will take a big hit as well.
     
    bobb1589, Jan 30, 2008 IP
  11. toby

    toby Notable Member

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    #11
    mine too, i have seen decreased by 100% compare to december (for adsense) , sad, no??
     
    toby, Jan 30, 2008 IP
  12. greenflag

    greenflag Active Member

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    #12
    well here is the reply from YPN:

    "In comparing a drop in the revenue for the last three months, this is due to Quality-based Pricing. Please understand that in an ongoing effort to strengthen our Sponsored Search and Content Match marketplaces, Yahoo! introduced a new traffic quality feature called "quality-based pricing". Quality-based pricing gives us the ability to price traffic commensurate with the value that advertisers receive from each traffic source.

    Quality-based pricing ensures that traffic is priced in a manner that is consistent with the quality it delivers to our advertisers. Clicks from low-quality traffic sources may be discounted to ensure that advertisers are paying an appropriate amount for a click based on the value of that lead."


    Yeah, right...
     
    greenflag, Jan 30, 2008 IP
  13. BrandMan211

    BrandMan211 Peon

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    #13
    You're lucky enough to get into the program. I never was accepted. >_<
     
    BrandMan211, Jan 30, 2008 IP