My first website-oriented campaign: no impressions

Discussion in 'Google AdWords' started by jorge, Oct 20, 2005.

  1. #1
    Yesterday i've created my first website-oriented campaign.. picked like 5 sites using $0.25 CPM... but so far, stats show no impressions...

    Is just a matter of waiting or that's just what happens when you're too cheap with CPM?
     
    jorge, Oct 20, 2005 IP
  2. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #2
    .25 won't get your running on my most sites - you're still competing with the CPC ads. Google will, by default, display the ads on the publishers sites that have the highest probability of earning the publisher (and Google) the most $.
     
    GuyFromChicago, Oct 20, 2005 IP
  3. jorge

    jorge Peon

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    #3
    i see... so what's a normal CPM to get in?
     
    jorge, Oct 20, 2005 IP
  4. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #4
    All depends on the site you're trying to run on.
     
    GuyFromChicago, Oct 20, 2005 IP
  5. jorge

    jorge Peon

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    #5
    an example: meetspot.com
     
    jorge, Oct 20, 2005 IP
  6. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #6
    I don't know crap about the dating/hookup/lookatme type sites & market. Looking at that site though I would say you'll probably need to bump it up to the $3 - $5 range to get things going. It's got a decent alexa rating and at quick glance (I just popped into my Adwords account) it looks like dating stuff is somewhat expensive on a CPC basis.

    Bump up the $ you're bidding in increments over a a couple of days and see when your ads start showing. That's the best way to find out what it will take without blowing through your budget.
     
    GuyFromChicago, Oct 20, 2005 IP
  7. jorge

    jorge Peon

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    #7
    yes, that's why i was testing the website-oriented campaign. Any other suggestion? like a different ads network that would work for dating ads.

    thanks, that's what i've just done, we'll see
     
    jorge, Oct 20, 2005 IP
  8. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #8
    Not really my market...sorry.
     
    GuyFromChicago, Oct 20, 2005 IP