Hi I am going to start my first clickbank Project and gonna promote some health products. I have a query, can I send PPC traffic direct to my clickbank products landing page? Or should I need to make a site and send traffic there? Which one would get better result for me and is this allowed by google? Any advice will be appreciated.. Thanks
You are likely to get slapped by Google or get a low quality score if you do direct linking, so a landing page is recommended. Yahoo are a bit more tolerant and you could do direct linking with them.
A lot of CB products have very poor landing pages. You'd be better off creating your own site and presell the customer and build a list in the process.
Anik Signal of Classroom PPC fame is offering a video a day, teaching this stuff for free. Look for a link and check it out. But radhika.writer is correct. Avoid sending traffic directly to a vendor's page. There are many reasons for that, and quality score is only one. Another reason to use your own landing page is that a review page makes one of the best types of landing pages. It gives the reader better information, pre-sell them on the product, and allows you to include an auto-responder for follow-up. Don't forget that most users will NOT buy at the first offer. Following up with an auto-responder is allows you to make more sales. All the best with your project.