Hi, This month one of my sites has provided Value Click Media with... 468 banner - 32,443 impressions and 97 clicks - $8.03 120 skyscraper - 46,202 impressions and 31 clicks - $7.96 For a CPM network this is rubbish, earning me between $0.17 - $0.25 CPM. Can anyone recommend an ad network that guarantees to pay more?
no,but not as good as mine. first of all, your ctr is low.thats not good for a cpm network. here's one tip,but a biggie. reject all flashing and free gift ads.(pretty much 75% of the red flags) the reason being is,that they all have a big budget,so their ad will show before others. that pretty much cleans a path for better cpm ads and cpc ads to show more. of course each site will make different amounts as the advertiser can decide if they want their ad on your site.
With VCM, your clickthru rate will help to push up your earnings if you have clicks on the cpc ads only though. For a CPM network, you will find that a lot of networks on the web pay less than that and VCM is one of the higher payers, but use to pay more than what it does today. When I first joined it around 4 - 5 years ago when it was called FastClick, I use to have around 0.45 - 1.20 CPM on my ads. It's totally changed now because the new owners. I don't know if this will help, but I use Casale for my top tier network followed by VCM on my entertainment site. I find that Casale normally has a slightly less full rate, but pays more on a CPM basis and if it can't full all my ad inventory, then it will show the VCM ads instead. This way I make more than what I would by just using VCM. Here are some quick details about the Casale Ad Network, just incase you want to quickly read up on what it has to offer. Good luck, but if you have not already done so, join some more networks and start chaining them.
Your think that 0.2 CPM is nice rate? hmm ... i also looking for CPM program which pay more than >$2 for medical (no pharmacy) traffic. Just now have 1 program, but really disappointed how they calculate my Imps. (regarding another programs and my local soft - 35 -40,000 impressions and 5,000 unique hits / day. ) If you know any companies please tell me ASAP!!
Do you deactivate the low-paying ads and cpc ads? On any given day, I average $0.47 to $0.77 CPM per ad with Valueclick.
No, I do not think it is that bad. Is it great, hells' no. But it is not bad. Go to CPX and earn a .05, and you'll appreciate the rate you get from VCM much better. Then again, some ppl are just too greedy to recognize this until it is gone. With some networks, VCM included, you stop using the account, you loose it. Not that easy to get back.