Short story: - Spent $10 in adwords targeting Fossil products - Used affiliate link straight into Fossil.com website Ad was like: FossiI watches Don't forget father's day Free overnight shipping (note the capital I - darn trademark issues ) - Got about 50 clicks, at quite low rates (averaging 1st place - over 20% CTR) - No conversions (sales) - I mean - not even ONE - Wasted $10 Any examples of SUCCESSFUL campaigns similar to this one (well, except Shoemoney's ringtone experiment)? Thanks Mihai PS I know $10 is not much, the point is the failure of the experiment.
First of all, check that your link ist correct. If ist is: Spend more money. With new campaigns I spend at least $100 until I do a first calculation of the keywords. A successful keyword campaign takes some weeks/months to setup and it will cost some money during the setup - but as soon as it works you will earn much more.
Well link is correct for sure 'cause I have clicks in the reports, but no sales. Oh well, as this was my first time, I guess I should learn/read more.
I would recommend looking for a campaign that isn't used by too much other affiliates and that has high conversions (lead generation, downloads etc.). I started with a download campaign and only approx. 3 competing affiliate in Adwords, that way I earned money from day one and with that money I could start to experiment with other campaigns where I have a longer learning curve.
Thanks for the tips. This area is quite intriguing/interesting if you have time to spend on lots of analysis.