A client of ours is a franchise with many franchisees. We have developed their website and online marketing campaigns. Currently the website has google analytics installed. the franchisees want their own adwords account VS sending all the funds through one main adwords account. My question is this: If i create an adwords account for each franchisee, can i link all the accounts to the same analytics account. Do you think i will have problems monitoring traffic from many adwords accounts. Also, Knowing that we will be GEO targeting locations, is is wise to have many adwords accounts linking to the same domain?
You can link up to 500 websites to one analytics account, you will just need to make a new profile for each website and take the unique code to install into the website. You will not have any problems monitoring the traffic as each profile is seperate from the others with all their unique stats.
Nice tip SDunroe. I thought it was only 100, but I can see my information is out of date now. That will definitely make for a cluttered master account. I cannot see the Geo-Targeting affecting your Analytics in any way as the two topics are not directly related. Good Luck with this SunDevil. You are in for quite an initial setup process.
Multiple accounts can be linked to a single analytics account but you cannot have different accounts linking to one single domain...
this is what my gut feeling was telling me. I can have many adwords accounts all linking into the same domain, even if the locations are geo targeted. I managed to convince my client that keeping all the franchises under one adwords account is the best way to go. his responce "my franchise attorney's are going to have a feild day with this" :0 - Opps