Aloha I have MRR rights to a product that is very new and different and is currently underrepresented (in my opinion) on Google. This is probably due to the fact that its very new, I noticed that 10 days ago (when I started building my site, squidoo, articles etc) that the product name had about 275 pages in Google for the exact match. Now my site ands sales page and all are done and there are almost 1000 pages, an indication that this is an up-and-coming product (at least to me it is). There are currently NO advertisers on AdWords using the product name. Right now my site sits between 11 and 23 on Google for variations of the product name as exact keywords. Question: Would I be best to concentrate my efforts on BUM Marketing, Squidoo and Craigslist (I notice a lot of high ranking hits for the keywords are on craigslist and Squido) or should I jump right in and become the first guy using AdWords on these keywords? I plan on doing both but which one at this stage of the game would produce results I've been developing my sites and stuff all week but it's really only been "on th air" for a day and I've yet to attract anyone to it. So should I spend my day writing articles or should i concentrate on writing AdWord ads? What would the experts do? Any thoughts or comments by those more experienced would be wonderful, thank you in advance. Bill
So many questions about this that have no relevancy to the question at hand because I have had no idea these MRR programs are available. If you plan on selling the product to a consumer, I'd start with your adwords first. If you plan on listing this as business opportunity for other people to sell, I'd hit CL first. I always see craigslist as the bottom scrapers and people looking to make a buck in a minute without working or a huge investment. This is just my .02 that's completely untrained in this area...
It sounds like a product that no one has heard of, so you will have to find them they wont find you. I would get an adwords campaign going to bring people in now and do some bum work to help align you with customers a couple months from now when the product is better known and people will be searching for it.
It's article marketing, not "Bum marketing." That schmuck has nothing to do with the original idea. Divide your time up doing different things. One hour looking for sites to advertise on. One hour writing articles. One hour submitting to networks, One hour looking for good stuff to submit...
Thank you all. Perry I think you're correct about dividing up my time. amedia I think you're strategy of doing the Adwords until the article marketing kicks in makes sense.
I dont like using bum marketing in a general sense, but its used by a lot of people to refer to free marketing. Kind of like how people use the phrase podcast for anything audio related on a site.
Seems like you have a very unique market you will have to find different ways to target your niche audience. I am a huge fan of article marketing, I think it's very effective for increasing organic search engine traffic.