A lot of People Say IT is the title of your website,, is this true? or is it the internal anchor linking, well i want to be sure ,, and the SEO friendly url's ect..
I feel more that its not really a SERP issue, but more of a "trust" issue for the SE's. It seems that the more your site is "trusted" by the SE's, the higher it ranks. What do you want to see to "trust" a website? No spam, older domain name, longer registration period, links, good on-page optimization (content is relevent and not duplicated), etc. Build a trusted page, and you will do well in the serps!