More NEWs on Yahoos new program etc

Yahoos adsense type program tested with 2000 invited publishers and is expected to be in full release by the end of the year, according to a Yahoo spokesperson.

Through the self-service center, Web publishers such as Weblog and e-commerce sites can choose not only ads linked contextually to the topic of their sites, but also ads in other topics that they think users might be interested in, which they select from a scroll-down menu in a service called YQ Beta, according to Yahoo. They also can choose the look of the ads so it fits into their sites, and also block URLs from sponsors that might be competitive to their site.

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Microsoft's Offering

Microsoft, too, aims to snare more advertising dollars through its search engine on MSN.com, and is readying a new paid-search solution as part of its MSN AdCenter platform, a Microsoft spokesperson confirmed Wednesday.

Microsoft will debut a pilot of the paid-search offering, part of its AdCenter online advertising platform, in France and Singapore beginning in October, the spokesperson said.

 

News Source ?

I guess it is an old news.

 

It was from a newsletter I get through yahoo email, called:
Entireweb Newsletter

when I save the link and try to allow others to see it it says my email session has expired, I guess you need to be subscribed to the Entireweb Newsletter, through yahoo email.

I get it monthly
If you can find a direct link I will post it, or anyone else can i guess ?
Its this issue:
Aug 4 Issue #150 (titled)
Yahoo, Microsoft Challenge Google on Ads

 

I like the idea about being able to pick from other categories you believe your users might be interested in. I think that could be extremely useful.

 

i'll probably stick with Google but we will see what Yahoo offers

 

and well see if it will be available outside US