I am seeing something in my adsense earnings that I am not sure what to do about. Over the last several days my earnings per click have dropped by over $.10. I am still new at this so is this a normal cycle? I had a few days were my average was maybe $.06 to .08 above avereage. If I look at my average for the last 2 months I am about the same but I am just wondering if I should be concerned or not? am I doing something wrong?
I wouldn't worry too much about that, earnings per click can fluctuate quite a bit dending on what your CTR/eCPM are, if a specific advertiser has started or stopped advertising specifically on your site, which keywords google is picking up, and which ads your viewers choose to click. I've had days where I had $1.50 clicks followed by days where most of the clicks were only $0.30, but over the long haul it all averages out.
JL thank you very much for your quick response. Hope I don't get many advertisers who don't want to advertise on my site though.