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Modeling CIR

Discussion in 'Traffic Analysis' started by vemix, Sep 26, 2012.

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  1. #1
    Hi guys,

    I'm new to online marketing and have just very basic knowledge.
    But what is the best way to forecast and model CIR ?

    Theoretically, let's say that I have 10 SKU's. Each one of them has CIR of 0.2 and gross margin of 25%. That's nice, I'm making some profit.
    Now, how can I model CIR behavior, and what are the inputs/tools for that ?
    I'd like to rank those products and model how much marketing budget I should assign to them to maximize GM% using above mentioned SKU's.

    Cheers,
    Maciej
     
    vemix, Sep 26, 2012 IP