According to many experts in the marketing industry they are anticipating that mobile marketing will be a vital part of business processes, and to increase their advertising ability it will be necessary to utilize a mobile app, because the phones have become more prevalent than any other electronic tool in over 55% of Americans daily lives. The future in advertising is going to be centered around the mobile audience.
I was looking on statcounter.com last night and noticed that 90% of my FB traffic is from the mobile and with 35% of my weight loss site traffic from social media this is a lot. Because I view my sites through my mobile and my tablet I am alway seeing how it displays and I am amazed how many sites I have been on with my tablet that don't work properly. They are seriously missing out!
Yeath, mobile has become an necessary part of our daily life and business marketers should not ignore it.
I agree with you, guys. Nowadays it's unwise to loose the opportunity to get traffic from mobile and to use it properly. Business owners should remember, that a desktop site is not ready to manage mobile clients. It's necessary to create a mobile version or mobile app, only after that one will benefit from mobile traffic.
It sounds logical when we look at raising of mobile devices all over the world! The trend will continue and all online businesses have to adapt to that fact!
But it's also the hardest market to make money off. Advertisers are scratching their heads trying to figure our how they utilize the mobile world. It's not as easy as it seems. I wonder if the size of the cell phones will become bigger and bigger before that market becomes profitable. The Samsung's Galaxy Mega is an example of what can make mobile advertising possible.