Hi, I am getting 2-3 times mismatch between my page visits shown by my awstats for my website and the adsense report for page impressions. awstats shows 368 page visits while adsense shows 100 page impressions for the same 3 day period. I have checked the ad code, it is same on all pages. What could I be reading wrong. Thanks for any advice. regards Rohit
Could be for a number of reasons. Adsense runs on java code if I'm not mistaken so if someone does not have java setup in their browser then the ads won't be served, but they will show up in your stats as a unique visitor. I find that my unique visits match more closely to my adsense impressions.