Minimum bids , minimum budget

Discussion in 'Google AdWords' started by mexfi571, Nov 1, 2009.

  1. #1
    Hi friends,
    I know many things about adsense but i'm new at adwords. I want to try adwords firstly before spends lots of money, so i want to spend minimum. I'll give just some examples, so you can tell me if it is logic or stupid or impossible.
    For example,
    My budget is 0.30 cents/day and my bids(auto) is 0.01 cent ( Focus on clicks, automatic bidding, CPC bid limit: €0.01). Can i receive maximum 30 click ( visiter ) in my site per day from adwords? Or i'll receive 0 click (visiter) with this bids?
    I searched this forum about bids but i didn't find any answer about it. I hope, you can help me and give some advises maybe.
    Thanks a lot friends.
     
    mexfi571, Nov 1, 2009 IP
  2. magda

    magda Notable Member

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    #2
    Thirty cents a day isn't a budget.
    Thirty dollars a day has been discussed on here as a budget that's just about feasible. You won't get clicks for 1 cent - it's possible in theory as the smallest amount you can bid, but in practice - no.
     
    magda, Nov 1, 2009 IP
  3. mexfi571

    mexfi571 Peon

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    #3
    thanks for answer, there is not other ideas about it? thanks friends.
     
    mexfi571, Nov 1, 2009 IP
  4. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #4
    Unless you mistyped cents for dollars, I agree that thirty cents is not a budget. Magda is right: while you can bid one cent, as it is the smallest you can bid for, in practice, you won't get much (probably no) traffic.
     
    Lucid Web Marketing, Nov 1, 2009 IP
  5. mexfi571

    mexfi571 Peon

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    #5
    thanks a lot friends. My site is for selling some products. So it is specific and keywords are specific too. I should pay less than other non-specific keywords?(no?). I'm generally in top 10 at google with these keywords, so it is not stupid to use adwords? I'm a bit lost :)
     
    mexfi571, Nov 2, 2009 IP
  6. magda

    magda Notable Member

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    #6
    You're just being unrealistic in your figures. Use the Google keyword tool
    https://adwords.google.com/select/KeywordToolExternal
    to see estimated avg cost per click
    Bear in mind that these are estimates and averages - when you start a campaign you are likely to find that you are charged more but that it goes down when you start to pick up a healthy click through rate. (if your site is relevant and isn't the sort of site - affilate, arbitrage - that gets the adwords 'slap')
     
    magda, Nov 2, 2009 IP
  7. mexfi571

    mexfi571 Peon

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    #7

    I'm looking google keyword tool. Some keywords are around 50 cents but most of them 5 cents. So do you think that less than 5 cents, it is impossible ?( even if there is not "Advertiser Competition") And my site is %100 is relevant for visiter, it is sure. Because im selling what they are looking for and i prepare keywords with these products. Thanks for all answer friends.
     
    mexfi571, Nov 2, 2009 IP
  8. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #8
    As Magda said, you are unrealistic if you want to pay ONLY one cent all the time for all keywords.

    Look at it this way. You say your site is 100% relevant. You seem to imply that you have a healthy conversion rate. Would it not make sense to target as many visitors as possible, even paying 20 cents, and make more profits? If you have a budget of $0.30, even if you get 30 qualified visitors, that's the maximum you get. But you could get 300 visitors with a higher budget and CPC. Even if you pay 15 cents, if you convert at 5%, you would make 15 sales for 300 visitors paying only $45. Surely your net profit would be much greater than getting 30 visitors even at one cent.

    The keyword tool are estimates based on the average advertiser. I've rarely paid the estimate, usually about half and less over time as the campaign is optimized. So don't let that scare you. Of course, you must know what you're doing. I have many clients who pay less than 10 cents on some keywords and yes, a few paying just one cent.
     
    Lucid Web Marketing, Nov 2, 2009 IP
  9. mexfi571

    mexfi571 Peon

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    #9
    Thanks to explain me with examples. I can understand and compare better. I have an idea in my mind. I'll create 2-3 campaign and they will be "less Advertiser Competition " , " Normal Advertiser Competition " , " high Advertiser Competition ". So my budget will be different for all keywords. Maybe it can wotk like that.
    Thanks a lot.
     
    mexfi571, Nov 2, 2009 IP