Meta tag name="geography"

Does anyone use this meta tag and does it have any affect on search rankings. The only reason i'm asking is that i've been looking at the top result of my selected keywords and the 3rd result has this within the source:

<meta name="geography" content="Scotland, UK">

Do you think this could be helping them in any way as the search is Scotland oriented?

 

Geography is not a common meta tag and would give next to zero weight I would presume, if your looking for preference in scotland

1/ make sure your site is hosted in the UK
2/ try and get links from scottish sites predominantly
3/ include it in your onsite seo
4/ include it in your backlink anchor text
5/ wear a kilt
6/ be a member of the tartan army
7/ drink whisky

OK maybe 5,6 & 7 are optional.

 

I believe you just need a .co.uk to get weight in UK only searches.

 

Thanks for the replies, sji2671 i'm not even Scottish, I just live here but I have partaken in points 5, 6 and 7.

It's funny you should mention the .co.uk and being hosted in the UK as I was asking this question in another forum. I'm hosted in the US and don't show up in UK specific searches (I use a .com) so their advice was to try registering the .co.uk version of my domain. I've recently bought this so we shall see what the outcome is in due time.

The links tip you gave me is my next port of call, are there many Scottish link directories that you know of?

 

No, I don't use it and I believe it does not affect search rankings.

 

It is possible that geography tags are used in local searches, for example Google Local/Maps. I have no proof of this, however. Certainly no harm in having it...

Cryo.

PS: Alternative META tags are 'geo.placename' and 'geo.country'.

 

I have a client that's asked me to include geographical meta tagging so I swiftly have to become an 'expert'.

I'll keep you posted.

 

Thanks boogalooDude, much appreciated, good luck in your research. I've subscribed to the thread anyway.

 

Ok, all I can glean is that Geo meta data can benefit you if you want to be picked up by crawlers like GeoURL and get indexed on things like multimap or Googles local search index.

So it may also benefit you if people search using a 'local' filter as the se's can actually tell where you are.

I guess for the time it takes to find out your co-oridnates it's worth the effort for the extra visists it might result in.


Sorry, I know that's a pretty shallow analysis but it's all I needed to know for the job.

Cover every angle right?

 

Cheers boogalooDude, don't think it's that relevant to me to be honest but a handy thing to know for the future anyway.