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Mesothelioma - Legal Advice & other high value kw's...

Discussion in 'Google AdWords' started by mopacfan, Jul 28, 2004.

  1. joeychgo

    joeychgo Notable Member

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    #61
    Would seem to me your not wasting your time if your getting clicked.....


    Its simple. I dont care of you have a 10 word page. If someone finds your page, and subsequently the ad, and clicks it - they do so because the ad interested them, and thus is worth the click cost for the advertiser - they only care that people interested in their product click the ads and hopefully buy something.

    If you provide a way for someone interested in their product click the ad, then they got the value they expected from the cost of the ad.

    AND if you create a page that draws people to that page who subsequently click the ads, then your making money and its not a waste of your time.
    SEMrush

    Simple.
     
    joeychgo, Sep 9, 2004 IP
    SEMrush
  2. schlottke

    schlottke Peon

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    #62
    I'm talking about people setting up Mesothelioma and asbestos related pages..
     
    schlottke, Sep 9, 2004 IP
  3. disgust

    disgust Guest

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    #63
    what most people aren't taking into consideration, though, is the simple fact that the supply/demand ration (demand being those interested in mesothelioma, supply being being the number of people trying to provide information on it) is really out of whack.

    your time would be much better spent optimizing for high traffic, non or mildly competitive terms that bring in a halfway decent (although not insane) CPC.
     
    disgust, Sep 9, 2004 IP
  4. david_sakh

    david_sakh Peon

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    #64
    Guess that summarizes the futility of what I was trying to do. :(

    I guess with all that competition - what are the chances even a high-ranking site is going to get a significant portion of the population who are affected with the disease and actively looking for links....
     
    david_sakh, Sep 9, 2004 IP
  5. schlottke

    schlottke Peon

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    #65
    I whole heartedly agree..
     
    schlottke, Sep 10, 2004 IP
  6. Arasp

    Arasp Well-Known Member

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    #66
    I still do not know, how to find these high paying keywords. How can we find about them. One of the members has mentioned Adwords. Well, in adwords the showing CPS varies upon the bid you enter. So what is the real CPC for these keywords?
     
    Arasp, Sep 12, 2004 IP
  7. joeychgo

    joeychgo Notable Member

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    #67
    in adwords, choose $100 as your max amount......... you can find out how much the KW is worth max that way
     
    joeychgo, Sep 12, 2004 IP
  8. Arasp

    Arasp Well-Known Member

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    #68
    I know, the easier way is using this page: pixelfast.com/overture/

    but my question is how do you find those keywords? I mean how have you found that Mesothelioma has big CPC?
    How can we find other high CPC ads but mesothelioma?
     
    Arasp, Sep 13, 2004 IP
  9. melfan

    melfan Peon

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    #69
    To know the estimate of a keyword you can use the overture tool but ofcoz it cannot merely be the basis of adwords. Remember each keyword changes price often depending on competitions
     
    melfan, Sep 13, 2004 IP
  10. eduardomaio

    eduardomaio Peon

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    #70
    There is a site with the adress getbestinfo.com with some Adsense ads. I guess mesothelioma was the highest paying keyword. Now I only see ads about Class Action and Attorney/Lawyers ads. There are some ads to getbestinfo.com about Mesothelioma so I guess he/she made some nice bucks from it.

    Anyway, in my directory I used more the term website and web hosting. It is something that people would really click and it is more "legit" (at least my conscience is clean and i'm not earning money from other peoples bad luck).
     
    eduardomaio, Oct 5, 2004 IP
  11. Arasp

    Arasp Well-Known Member

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    #71
    hmmmmmm........
     
    Arasp, Oct 15, 2004 IP
  12. schlottke

    schlottke Peon

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    #72
    Now that is a useful contribution to any discussion.
     
    schlottke, Oct 15, 2004 IP
  13. SEbasic

    SEbasic Peon

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    #73
    I saw that...

    Is that a good hmmmmmm or a bad hmmmmmm?

    To me it looks like a bad hmmmmmm, but I could be wrong...

    hmmmmmm
     
    SEbasic, Oct 15, 2004 IP
  14. caroline

    caroline Peon

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    #74
    I think it's a badly camouflaged attempt at having a shot at getting a click for highly priced words. How futile...
     
    caroline, Oct 24, 2004 IP
  15. digitalje5u5

    digitalje5u5 Peon

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    #75
    Currently, we have over 32 case-speficic websites. They are all legal websites with legitimate information. We are in the process of rolling out adsense ads on all these sites.


    • * \url=http://www.defectivestents.com/]Ancure Class Action[/url]
      * \url=http://www.arava-legal.com/]Arava Attorney[/url]
      * \url=http://www.aviation-legal.com/]Aviation Accident Lawyer[/url]
      * \url=http://www.benefitsdenial.com/]Bad Faith Lawyer[/url]
      * \url=http://www.crestor-legal.com/]Crestor Lawsuit[/url]
      * \url=http://www.electrocution-legal.com/]Electrocution Lawyers[/url]
      * \url=http://www.enron-legal.com/]Enron Stock Fraud[/url]
      * \url=http://www.ephedra-side-effects.com/]Ephedra Lawyer[/url]
      * \url=http://www.fairlabor-legal.com/]Fair Labor Litigation[/url]
      * \url=http://www.fela-legal.com/]FELA Attorney[/url]
      * \url=http://www.fordfirestone-legal.com/]Ford / Firestone Lawyer[/url]
      * \url=http://www.hrt-legal.com/]Hormone Replacement Therapy Lawsuit[/url]
      * \url=http://www.stentfailure.com/]Johnson & Johnson Stent Injury[/url]
      * \url=http://www.meridia-legal.com/]Meridia Lawsuit[/url]
      * \url=http://www.merrilllynch-legal.com/]Merrill Lynch Stock Fraud[/url]
      * \url=http://www.asbestos-cancer-legal.com/]Mesothelioma Law Firm[/url]
      * \url=http://www.nursinghome-legal.com/]Nursing Home Abuse[/url]
      * \url=http://www.nursinghome-neglect.com/]Nursing Home Neglect[/url]
      * \url=http://www.predatorylenders.com/]Predatory Lending Law[/url]
      * \url=http://www.serzone-legal.com/]Serzone Lawsuit[/url]
      * \url=http://www.sjs-legal.com/]SJS Lawsuit[/url]
      * \url=http://www.knee-recall.com/]Smith & Nephew Recall[/url]
      * \url=http://www.taxshelter-legal.com]Tax Shelter[/url]
      * \url=http://www.denied-disability-claim.com/]Unum Lawsuit[/url]
      * \url=http://www.vioxx-legal.com/]Vioxx Lawsuit[/url]
      * \url=http://www.parkinsons-legal.com/]Welding Rod Injury[/url]
      * \url=http://www.whistleblower-legal.com/]Whistleblower Law[/url]
      * \url=http://www.worldcom-legal.com/]WorldCom Stock Fraud[/url]
      * \url=http://www.zyprexa-legal.com/]Zyprexa Lawsuit[/url]

    Will let you know how this works out.

    /DJ
     
    digitalje5u5, Nov 10, 2004 IP
  16. mopacfan

    mopacfan Peon

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    #76
    I'd be delighted to know how it works for you.
     
    mopacfan, Nov 10, 2004 IP
  17. tooley

    tooley Peon

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    #77
    I get really depressed when I read threads like this. Peeps out there trying to find a way to make a quick buck at the expense of all the real companies trying to fight all the fraud costing us money.

    At the same time, all the peeps out there trying to find quality, relevant information about important subjects such as CANCER - finding sites like yours. I can't remember how many times I've done searches on Google and came up with sites that made me go, "What the F$#@????"

    I can't blame you guys for doing this; it's a good living if you properly exploit the weakness of the system. Threads like this give my idealism and pocketbook a swift kick in the ass...while at the same time Sergey and Larry are rolling in the dough knowing they've created a monster that's as much of a win-win for them as the war in Iraq is for Bush, Cheney and all their oil cronies. In the end, no matter how good or how bad, they win - and we all end up paying.
     
    tooley, Nov 10, 2004 IP
    SEbasic likes this.
  18. mopacfan

    mopacfan Peon

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    #78
    tooley, first welcome to the forum. Second, you do bring up a good point. But if a web site that is built to take advantage of adwords, don't you think that you're getting what you're paying for. After all, you're paying to have your ad shown to someone who is interested in what you have to offer. If site xyz is created about some topic AND it gets good results in the search engines AND it displays your ad AND the vistor ultimately comes to your website through that ad, did you not get what you paid for? (just playing devil's advocate)
     
    mopacfan, Nov 10, 2004 IP
  19. tooley

    tooley Peon

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    #79
    mopacfan,

    Thanks for the welcome.

    Your point is well taken, and is a common argument for the creation of such pages, although the motivation for the creation is obviously not so altruistic.

    Let me give a hyperbolic analogy to illustrate my contentions on why I believe this practice is harming both advertisers and end-uers.

    First, let's pretend you're walking down main street, USA (or more realistically - calle uno in Mexico) and you're passing by numerous shops looking for an orthopedic ankle brace for your sprained ankle. You limp by a store with advertisements in the window that avertise for ankle braces. The shop keeper even flags you into his store. Once you get in, he tells you he doesn't actually sell the braces, but says, here are a couple buddies of mine that do sell them and points you to other stores a couple blocks away on main street. He also tells you, "Mention that Pedro sent you." Do you feel like that person has done a service for you, or do you feel cheated, or both?

    Even more extreme, what if you were searching in the phone book for an oncologist, who specializes in skin cancer. You find an ad in the phone book for one nearby, call it and you get a recording that says, "We're not really doctors, but is you call one of these other numbers, you might find one that suits your needs."

    What if you went to get your oil changed, pulled into a quickie-oil place and they told you, "We don't really change oil, but joe's across town does - give them this form when you get there."

    The point is, people use the internet and Google for that matter, to quickly and easily find "real" answers. The more efficient the vehicle is in providing those answers, the better off all users are. The more "Layers" and "Trails" that users have to follow to get from point A to point B, the more inefficient the system becomes. The more inefficient it becomes and the more "whored-out" it becomes, the less faith people have in using that tool (Google), and before you know it - Google is dead and something else is taking it's place. Then we all have to start all over again. This is partly what happened to Alta Vista and Looksmart. Looks like Google is headin down the same slipperly slope.

    On the flip side, the more inefficient the system becomes, the more it costs advertisers. You may ask, "So what if it costs advertisers more, we're providing that information to the end user." Well, let's say I'm the leading skin cancer doctor in the world. I offer experimental treatments that's saving lives at an astonishing rate. It could be argued that My site should be #1, and that my colleagues sites should be #2, 3, 4, 5, and 6. However, these layers of bogus information sites are before the "real" ones. Because they're there, customer ABC has to click on an ad to get to mine. That cost me money that I otherwise would not have to pay if that site were not there. If I'm an attorney sueing the world for malpractice and/or a rich doctor for that matter, it could be argued that it doesn't matter because I have enough money to foot the bills. If you think somehow those additional costs are not passed on to you the consumer in the form of higher insurance rates, however, you deserve to have your ad charges manipulated in this manner.

    Sorry for the long rant, but this is my two, maybe three cents worth :)
     
    tooley, Nov 11, 2004 IP
  20. mopacfan

    mopacfan Peon

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    #80
    tooley, you do present a very convincing argument. I really only have one issue that I think stands out. Using your example of ankle braces, if the actual seller of the ankle braces is the "best source" but he builds his shop out in the middle of nowhere, with no signs and no clear path to his store, then the other shop owner that pointed me to the real seller deserves the credit for showing me the way. If the seller really wants to be found, he/she should build in the heart of town and have a huge sign above the door anouncing his business. The same would be true for the web. If I can't find what I'm looking for directly because the seller has a poorly designed web site or just doesn't understand the importance of being at the top of the search engines, then those that do and get up there deserve a cut of the pie for 'showing the way'.

    While I've not built any sites for the purpose of making money from adwords, the site on which I run adwords does pretty well becuase for many of the companies people search for, my site comes up first becuse the companies have done such a poor job of making their own websites effecitive in the search engines.

    I don't think this is an absolute, just as I don't think your argument is an absolute. I think it is a grey area with merits on both sides.

    Oh, and don't worry about the long rant. I'd much rather read real content and debate about seo and such rather than all the other jiberish that goes on.
     
    mopacfan, Nov 11, 2004 IP