Hello, Anyone has experience with merging 2 or more sites of same/similar topics and how it affect SERP? Ie, if you got 2 sites that rank #5 and #7 for widgets, will merging them (with appropriate 301 redirects) bring you spot #1?
It could work, but one site will surely go down, because it will pass it's rankings to the other site, by using the 301 redirect.