Hey I posted this on a different forum and they suggested I ask here. To save my fingers I'll paste what was asked there: Last night I was excited to find that with many of the keywords I had been tracking I was now on page one. Some of them were fairly deep into page one and near the top. This was a big jump from the day before when many were on page two and three. I do give myself some credit as google seemed to have picked up on a few big changes I had made. Well today I checked (as I do every day) and almost all of them have suddenly shifted back to page two! I checked the google cache on every page ahead of mine and the most recent google has checked them is about 4 days ago on a few but most are from the 25th of last month. Kind of freaking out a bit. I'm wondering if it's normal for google to bounce links around a bit before settling for a short while on a certain arrangement or maybe I'm being punished or what the case could be. I've head a bit about some update google is doing that might be messing with results, could this be another case? --- Really curious what this could be. Since yesterday one of the phrases has jumped back 'down' one page but most of the others barely moved. Here's a chart as of yesterday: img.photobucket.com/albums/v627/DrJay2003/chart.jpg The chart only shows a few of the many that were affected. Any thoughts?