MASSIVE radio advertising

Discussion in 'Advertising' started by Hecky, Apr 6, 2007.

  1. #1
    Hi,

    .107 Media is offering advertising space on it's shoutcast streams. There are a range of stations to suit all budgets, from 5 listeners at a time to 600+

    Please PM me to recieve more info. Please note that it may take a few days for a response.

    Hector JvR,
    .107 Media.
     
    Hecky, Apr 6, 2007 IP
  2. -Abhishek-

    -Abhishek- Regaining my Momentum!

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    #2
    Dude where are u located and where are most of your listeners from!

    Need some advt. around NYC for a gig! Drop me a PM!
     
    -Abhishek-, Apr 6, 2007 IP
  3. Hecky

    Hecky Like a Dungeon Dragon!

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    #3
    Abhishek :

    My job is to manage the Marketing of .107, however I can tell you that the stream is in the USA, and seeing as that is where the server is located, I would think that is where the majority of the listeners are from.

    We do hope to offer hosting in the future, however I will PM you the MSN of the CEO.
     
    Hecky, Apr 6, 2007 IP
  4. Hecky

    Hecky Like a Dungeon Dragon!

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    #4
    I have had an offer for upper $xxx per week.
     
    Hecky, Apr 7, 2007 IP
  5. -Abhishek-

    -Abhishek- Regaining my Momentum!

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    #5
    upper xxx$ for 600 listeners?
     
    -Abhishek-, Apr 7, 2007 IP
  6. Hecky

    Hecky Like a Dungeon Dragon!

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    #6
    Yes.........
     
    Hecky, Apr 7, 2007 IP
  7. -Abhishek-

    -Abhishek- Regaining my Momentum!

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    #7
    Is this for all stations?
     
    -Abhishek-, Apr 7, 2007 IP
  8. Hecky

    Hecky Like a Dungeon Dragon!

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    #8
    Think about it, their ad gets played once an hour for a week, 600 listeners, constantly changing, probably has the equivalent of thousands and thousands of new people hearing your ad.

    Radio advertising also means that the listeners attention is focused on whats currently playing, whether that be an ad or a song.

    The costs for maintaining these servers are massive though. 128kbps to 600 listeners every second, evquivalent to just over 275GB of traffic an hour.
     
    Hecky, Apr 7, 2007 IP
  9. Hecky

    Hecky Like a Dungeon Dragon!

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    #9
    Here is a list of the channels and listener times :

    Ultimate Oldies Channel

    A peak of approximately 200, averages at approx 150

    .107 The Hitz Channel

    A peak of 550, averages 300

    .107 The Rock Channel

    A peak of about 10, averages at 5*

    B105 Country

    A peak of about 50, averages at 30

    Mix107

    Peaks at 10 listeners, averages at 5*

    ------

    *These channels are new but have the potential to match the others

    Averages are not accurate, but based on what we have seen.
     
    Hecky, Apr 7, 2007 IP
  10. -Abhishek-

    -Abhishek- Regaining my Momentum!

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    #10
    You got EDM channels ? As in Trance, House, Electro ?
     
    -Abhishek-, Apr 7, 2007 IP
  11. Hecky

    Hecky Like a Dungeon Dragon!

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    #11
    Not as of yet, but we are going to launch many more radios soon.
     
    Hecky, Apr 7, 2007 IP
  12. dwsmall

    dwsmall Peon

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    #12
    If you were to break it down to differing hours and timeslots, I would be interested in purchasing some ad space as a trial.
     
    dwsmall, Apr 7, 2007 IP
  13. ltjman22

    ltjman22 Well-Known Member

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    #13
    wow, send me a pm, where are your listeners from?
     
    ltjman22, Apr 7, 2007 IP
  14. Hecky

    Hecky Like a Dungeon Dragon!

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    #14
    PMs Replied
     
    Hecky, Apr 8, 2007 IP
  15. Hecky

    Hecky Like a Dungeon Dragon!

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    #15
    I think we hit 550 listeners on one server yesterday, and probably over 800 in the whole network. I have had few offers, please don't think that you have to pay huge amounts, I'm sure we can work something out. We might also be able to provide a free radio ad.
     
    Hecky, Apr 10, 2007 IP
  16. Hecky

    Hecky Like a Dungeon Dragon!

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    #16
    Update : Went over the 1000 listener mark! Growing before your very eyes!
     
    Hecky, Apr 13, 2007 IP