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Massive CPC Drops Across Google AdSense Publishers. Feel that?

Discussion in 'AdSense' started by anzilone, Aug 9, 2017.

  1. #1
    If you saw your AdSense CPCs decline starting on Sunday, August 5, you are not alone.

    Google advertisers blacklisted after exploiting AdSense, driving down CPCs. Google has confirmed they have blacklisted some ad buyers after they exploited their ad system, which resulted in AdSense publishers noticing declines in their CPCs over the past few days.
    SEMrush
    Credits - http://searchengineland.com/google-advertisers-blacklisted-exploiting-adsense-driving-cpcs-280475

    https://www.seroundtable.com/cpc-drops-google-adsense-publishers-24272.html
     
    anzilone, Aug 9, 2017 IP
    SEMrush
  2. iwebsocial

    iwebsocial Well-Known Member

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    #2
    Yes, I do realize drops in my CPC as well. Hope will get restrain soon.
     
    iwebsocial, Aug 10, 2017 IP
  3. pmf123

    pmf123 Well-Known Member

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    #3
    You realize that $ would have been flagged as bad income eventually and subtracted from your balance.

    I had considerably higher invalid traffic this month, so that was probably this.
     
    pmf123, Aug 10, 2017 IP
  4. anzilone

    anzilone Notable Member

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    #4
    anzilone, Aug 14, 2017 IP