1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Marketing Strategy

Discussion in 'General Marketing' started by Althea Jack, Apr 22, 2017.

0
  1. #1
    Isn't it email marketing the most powerful and traditional strategy of marketing...
     
    Althea Jack, Apr 22, 2017 IP
  2. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

    Messages:
    7,151
    Likes Received:
    1,656
    Best Answers:
    29
    Trophy Points:
    475
    #2
    IF... you're using your own list. Buying lists is not a good way to go about it. Those people have already been spammed to death.
     
    qwikad.com, Apr 22, 2017 IP
  3. sarahk

    sarahk iTamer Staff

    Messages:
    28,500
    Likes Received:
    4,460
    Best Answers:
    123
    Trophy Points:
    665
    #3
    No, I'd say it isn't. I'd read a tiny fraction of the email newsletters I get sent, even though I subscribed to them. My friends are no better. I'd say email marketing is on the way out.
     
    sarahk, Apr 22, 2017 IP
  4. JoeSpirit

    JoeSpirit Well-Known Member

    Messages:
    1,066
    Likes Received:
    417
    Best Answers:
    5
    Trophy Points:
    133
    #4
    If it isn't on its way out it's certainly slowing down. In my experience a lot more people are using throw away addresses now.
     
    JoeSpirit, Apr 22, 2017 IP
  5. Roment Biplob

    Roment Biplob Active Member

    Messages:
    26
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    66
    #5
    Yes i still believe E-mail marketing is the best way of marketing your product / services but only if you build your list yourself and care for them and they have faith on your words.
     
    Roment Biplob, Apr 23, 2017 IP
  6. Althea Jack

    Althea Jack Member

    Messages:
    18
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    31
    #6
    I feel it's like advertisements you see on a television or any media, we keep seeing it repeatedly may be not of our use. But still we are actually mapping the brand onto our brain. Any time that products comes in your need, in fact, that ad forces us to buy. Similarly I relate email marketing! My opinion this is...
     
    Althea Jack, Apr 23, 2017 IP
  7. sarahk

    sarahk iTamer Staff

    Messages:
    28,500
    Likes Received:
    4,460
    Best Answers:
    123
    Trophy Points:
    665
    #7
    @Althea Jack - doesn't that rely on you actually reading the email?
    Invariably I don't even delete them, they just sit in my Promotional tab in gmail, unopened.
     
    sarahk, Apr 23, 2017 IP
  8. BrookeHarper

    BrookeHarper Greenhorn

    Messages:
    52
    Likes Received:
    6
    Best Answers:
    0
    Trophy Points:
    23
    #8
    Hi. There isn't a single marketing strategy that outperforms the rest. To succeed in marketing, you have to figure out your own recipe. Any business can make use of the same strategy but I guarantee that the output or end result will be different for each one. It's not about what's the most powerful strategy. It's how you make use of a strategy with other strategies that counts.
     
    BrookeHarper, Apr 24, 2017 IP
  9. Althea Jack

    Althea Jack Member

    Messages:
    18
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    31
    #9
    Yes, this is one of the strategies for sure!
     
    Althea Jack, Apr 24, 2017 IP
  10. Althea Jack

    Althea Jack Member

    Messages:
    18
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    31
    #10
    New#10
    But if some one is interested in the topic or if a compelling subject is there, that won't remain unopened I guess.
     
    Althea Jack, Apr 24, 2017 IP
  11. KylieSweet

    KylieSweet Well-Known Member

    Messages:
    1,240
    Likes Received:
    83
    Best Answers:
    1
    Trophy Points:
    150
    #11
    Email marketing is not the best because most of the people use this method just to spam their letters. There are some popular and effective mediums today in which really reach your target audience.
     
    KylieSweet, Apr 24, 2017 IP
  12. Althea Jack

    Althea Jack Member

    Messages:
    18
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    31
    #12
    But one of the strategies, of course need to carry out the rest of your strategies as well!
     
    Althea Jack, Apr 24, 2017 IP
  13. Milliardo

    Milliardo Active Member

    Messages:
    244
    Likes Received:
    26
    Best Answers:
    0
    Trophy Points:
    63
    #13
    It can be, but it is just one of the many marketing strategies. Like any other strategy, it will depend largely on how you will use it effectively. Even the greatest strategies fail in the hands of those who are inept at it.
     
    Milliardo, Apr 24, 2017 IP
  14. Jeff Rodburg

    Jeff Rodburg Greenhorn

    Messages:
    23
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    13
    #14
    I wouldn't consider it the most powerful though. I believe it the depends on the list. If the list was created from an event, (for example, people registered for a fun run to be receiving coupons for sportswear, etc.) we can get somewhere. If it was bought, research must have been done first or it would most likely be of low quality.
     
    Jeff Rodburg, Apr 24, 2017 IP
  15. Hybirid

    Hybirid Member

    Messages:
    197
    Likes Received:
    14
    Best Answers:
    0
    Trophy Points:
    33
    #15
    Not at all.
    There are much more powerful and effective marketing strategies. The most powerful marketing strategy I would call SEO...
     
    Hybirid, Apr 24, 2017 IP