Whats the best way to market your affiliate program? any specific directories or websites where to submit our program?
Hi sufyaaan, I do affiliate program promotion for a living so here are some ideas - most are free. Some affiliate forums allow free or paid program announcements you just need to find the ones that do. Search for "affiliate forums" on Google. Some allow a new program announcement and others don't. I mod several affiliate forums and a couple do allow blatant new program ads. Read the rules, some you have to have a certain # of posts, one you have to pay for some don't allow even a sig, it just depends on the forum. My own 5 Star Affiliate forum is one that allows affiliate program announcements - feel free to announce your program there. Directories wont get you much in terms of affiliates, but you should still get listed in the top dozen or so. Here are the TOP affiliate directories according to Google, based on popularity. Submit to the top 12 or so here: http://www.google.com/Top/Computers...ffiliate_Programs/Resources/Directories/?il=1 (#1 is not a directory, #5 is me and my 5 Star directory is not open, it's only for my clients.) The directories are free - it just takes some time. There are also services that will submit to the top 40 or so directories for a fee. Targeted PPC ads can work well too. Hope this helps and best of luck!
You should also consider direct mail. The vendor I prefer is ExpressCopy.com - their pricing includes printing, addressing and postage.
Affiliate Program Directories is a good choice for starters. You can receive some good traffic from these and also signups to your affiliate program as this is one of the main places where alot of affiliates come to search for affiliate programs. They also look through affiliate related forums aswell so you may want to add your link to your sigs, etc.