Managing Multiple Campaigns

Discussion in 'Pay Per Click Advertising' started by signature16, Jan 6, 2010.

  1. #1
    I have a successful Google AdWords campaign and I'm now wanting to expand into the Microsoft and Yahoo markets.

    I have a question for the pros out there.

    How do you sync/manage multiple campaigns? If you make big updates to your AdWord campaigns, it would make sense that you would want most of those changes applied to Microsoft and Yahoo as well.
     
    signature16, Jan 6, 2010 IP
  2. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #2
    There is no such software tool that I know of. As each system is different, creating such a tool would be quite a challenge. You'll have to do them manually. Besides, you don't necessarily want to make the same changes to all three at the same time.
     
    Lucid Web Marketing, Jan 8, 2010 IP
  3. Successful in Net

    Successful in Net Peon

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    #3
    you can try investigate what API they use and hire a programmer to write software to manage. Don't think it will be money well spent though..
     
    Successful in Net, Jan 10, 2010 IP
  4. AffiliateKungfu

    AffiliateKungfu Peon

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    #4
    I doubt that you can ever do any dynamic 'synching' at all, especially considering the fact that they are each other's rivals in the same game.

    Perhaps you can maintain your own 'synching' manually by means of an xls sheet? At least you will have a centralised record of all your campaigns.

    If you do some googing, you may be able to come across such a utility, but I don't know of any at this time. :)
     
    AffiliateKungfu, Jan 14, 2010 IP