Hi, I run a site specialising in UK credit cards and personal loans and have found that 90% of my conversion occur on either Monday or Tuesday. Traffic levels remains pretty static throughout the week but those two days bring virtually all the conversions. Now, why I get more conversions on those days is something Im going to look into, but does anyone have any suggestions as to how I can capitalise on this Monday / Tuesday traffic to increase conversions on those days? E.g. is there a Monday/Tuesday promotion I could run? All ideas are welcome
I would do the opposite and create a promotion on your worst traffic days. Just to try and get more conversions (and traffic) then. I see a similar effect on my sites. The beginning of the week are always my best adsense days. Why people are so click happy then I do not know.
I have a credit card site and a couple of loan sites.....and yes I find Monday and Tuesday to be the best traffic days for the terms that are most relevant to those sites. I think people thank about their finances on the weekend then act on monday. If they are affiliate type sites then their is not much you can do to help convert traffic.
I think people try to forget their finances on the weekend and relax. Then deal with it at the beginning of the work week.